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Intensity improves performance with state-of-the-art business analytics

We combine industry experience with quantitative analysis to solve complex and challenging issues in the marketplace.

Predictive Modeling

Intensity develops and implements state-of-the-art predictive

models that provide reliable, evidence-based insights for critical business decisions. Our clients rely upon our predictive models to make decisions having billion dollar financial implications.

Our predictive modeling expertise is applied to a number of key business issues, including:

  • Demand forecasting
  • Optimal use of capital
  • Fraud activity detection
  • Improved healthcare
  • Supply chain optimization
  • Manufacturing efficiency
  • Marketing optimization
  • Customer retention

  • Project: One and Done: A Data-Driven Analysis

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  • Case Study: Online Retailer Channel Expansion

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  • Project: Financial Modeling for Retail Expansion Initiative

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Forecasting

Intensity employs expertise in economics, statistics, and in computer and data

science to provide reliable and accurate forecasts to take the guess work out of investments.

We forecasts just about anything and everything…

  • Sales
  • Inventory
  • Hard and soft commodities
  • Interest and growth rates
  • Costs
  • Profits
  • Impact of mergers and acquisitions
  • Oil, raw materials, precious metals

Investing

Investing

Intensity develops quant-based, machine-learning platforms that

learn from previous computations and allows new investment insights that produce reliable, repeatable decisions and results.

This approach overcomes the limitations of static models and can detect more efficient outcomes in:

  • Revenue analysis
  • Earnings forecast
  • Recession timing
  • Avoiding spurious correlations
  • Predictive factors
  • Decrease risk
  • Big data mining
  • Evaluation of future uncertainty

Marketing & Promotion

Intensity is a driving force in the application of scientifically sound analyses

for increasing customer engagement, revenues, profits, and long-term customer equity.

Intensity experts utilize scientific testing methodologies and robust predictive models to demonstrably improve performance of marketing and promotion, including:

  • Customer response
  • Customer engagement
  • Customer acquisition and retention
  • Customer personalization
  • Price improvement
  • Segmentation
  • Return on promotional investment
  • Customer lifetime value

  • Project: Price Optimization for E-Commerce

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  • Project: How Much Are The Atlanta Hawks Worth?

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  • Project: Valuation of a Classic Fictional Character

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