Dr. Jennifer Vanderhart of Intensity provided trial testimony on behalf of Moonbug in copyright litigation involving the copying of CoComelon characters, songs, and more.
Intensity was retained by Tyz Law Group PC on behalf of Moonbug Entertainment in a copyright litigation alleging BabyBus (Fujian) Network Technology Co. Ltd. built an entertainment brand that copied numerous Moonbug copyrights including CoComelon characters, plot devices, and songs. The jury found BabyBus willingly infringed dozens of Moonbug’s copyrights and awarded a total of $23,568,114. During its work, Intensity calculated economic damages from disgorged profits and also from actual damages stemming from lost YouTube advertising and lost licensing and merchandising profits.
Dr. Jennifer Vanderhart submitted numerous reports and provided expert testimony at deposition and at trial. Dr. Vanderhart’s work was supported by Vice President Karthik Padmanabhan, Economist Kira Stearns, Manager Max Urman, and Associate Peter Hawkins.
Following a nearly four-week trial in the Northern District of California, the jury delivered a verdict in favor of Moonbug Entertainment.
The case is Moonbug Entertainment Ltd. v. BabyBus Co., Ltd., Case No. 3:21-cv-06536-EMC.